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Job Summary:
Salem Health is a Top Workplace in Oregon, known for fostering a supportive culture where contributions truly matter. They are seeking a Marketing & Communications Manager to lead a team in delivering marketing strategies that align with the organization’s mission and objectives, while overseeing projects for diverse service lines and ensuring brand excellence.
Responsibilities:
• Develop and oversee comprehensive marketing and communication plans that align with organizational goals and brand strategy.
• Incorporate digital, print, advertising, PR, direct marketing, and social media into cohesive campaigns.
• Provide direct leadership to eight professionals, ensuring work aligns with priorities and is completed on time and within budget.
• Mentor, coach, and support career growth.
• Partner with service line leaders to understand their goals and translate them into effective marketing strategies.
• Build and maintain strong working relationships with internal and external stakeholders.
• Track the effectiveness of marketing campaigns, using data to make informed recommendations.
• Adjust strategies and tactics to ensure the highest ROI.
• Maintain consistency across all messaging and creative assets.
• Uphold Salem Health’s brand promise and visual identity guidelines.
• Monitor competitive activity and marketing trends.
• Serve as a Public Information Officer (PIO) for incident command on rotation.
Qualifications:
Required:
• Bachelor's degree with preference given to degrees in marketing, public relations, communications, and advertising.
• Five years of experience in marketing or public relations, with healthcare-related experience preferred.
• Two years of people management experience.
Company:
Salem Health is a regional health system that offers top medical services and technology to people. Founded in 1896, the company is headquartered in Salem, Oregon, USA, with a team of 5001-10000 employees. The company is currently Late Stage.
The Marketing & Communications Manager is responsible for implementing and overseeing the key messages, designs, and communications pertaining to the Foundations core mission, which will be developed in unison with leadership. The ideal candidate is a quick and creative...
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